Digital Shoptalk
Digital Shoptalk is a podcast focused on how trends and changes in digital media, marketing and advertising impact multi-unit brands, franchise systems and small businesses.
Podcasting since 2021 • 14 episodes
Digital Shoptalk
Latest Episodes
Episode 14: Drue Townsend, Marketing Consultant
Alex Porter, CEO of Location3, is joined by Drue Townsend, Marketing Consultant of An Outside View Consulting, LLC. They discuss the challenges of managing marketing data in today's business environment, from identifying what data to track to o...
•
Season 1
•
Episode 14
•
21:38
Episode 13: Michelle Rowan, Franchise Business Review
Josh Allen, VP of Marketing, is joined by Michelle Rowan, President and COO of Franchise Business Review. They discuss their biggest takeaways and trends from the IFA convention, including artificial intelligence and how it relates to the franc...
•
Season 1
•
Episode 13
•
25:19
Episode 12: Back In Action
Josh Allen, VP of Marketing, is joined by fellow hosts Alex Porter, CEO, and Vera Shafiq, VP of Digital Strategy to discuss the outlook for marketing in 2023. Including, what should be excepted for marketing budgets, trending tactics, and upcom...
•
Season 1
•
Episode 12
•
23:49